Targeted communication builds on a solid basis of analysis and implements its measures in such a way that a difference can be made. It always boils down to the most efficient use of the resources…
Changing consumer habits, new media offerings, and value transitions all force companies to adapt, be it their product portfolio, their production process, or their approach to customers. A task that must be approached with communicative professionalism …
Communicative crises cause significant economic damage – and what’s more, they can even damage the image of the company in the long term. In the struggle to achieve credibility among the stakeholders, crisis communication prevents fundamental damages and helps protect a company’s reputation…
Public affairs is, in theory, an interdisciplinary field, where
political analysis, legal consulting and communication consulting complement each other. This facilitates communication between important decision-makers and helps clarify individual positions
on matters…
How can I still remain relevant in a time of information overload? By synchronizing your messages and communication channels, by giving your communication a dramatic composition, and by arguing plausibly and comprehensibly…
The digitalization of our communications offers a completely new set of options for production, sales and distribution, as well as the reception of information. What does this mean for strategic company communication? How can you exploit these opportunities, how do you avert dangers?
Good employees who want to be motivated and informed are a relevant competitive factor. At the same time, there is no strategy for internal communication in the majority of companies. As a result, employees are not only demotivated, but also important potentials largely remain unexploited.
Financial communication requires a mix of economic expertise and sound journalistic handiwork. Shareholders want to be informed in a well-founded and professional manner – with the relevant facts for them.
Maintaining relationships, building images, and communicating through relevant reference groups are all part of the day-to-day activities of a PR agency. Yet public relationships are changing due to new media and consumption habits. We bring our three decades of experience and translate this into current framework conditions …
